What's your unfair advantage?

The more you read this blog the more you will learn that Zane and I love podcasts. (You might not have heard but we started our own recently.)

One of our favorite podcasts is Startup. On the most recent episode they did a behind-the-scenes overview of their whole process for creating a new podcast. In the episode they exposed the incredible effort it took to get a podcast from concept to a finished product.

In essence, it is about starting a podcast by one of the best podcasters in the business. The first season of Startup in fact is the story of Alex Blumberg, the founder of Gimlet Media, and his starting a company that is solely focused on creating exceptional podcasts.

Back to this last episode, a particular part of the episode really struck me. Alex refers back to when he was asked by one of his investors "What is your unfair advantage?" This is a profound question to Alex at the time because it helps him to focus on his strengths. After all the unfair advantage that Alex has is the experience and success he garnered while working on This American Life and Planet Money, two podcasts you may be familiar with.

Naturally it prompted me to think about Beloved Robot and what differentiates us from our competition. I could go on and on about what unfair advantage we have over our competition but I'm more interested in you.

What's Your Unfair Advantage?

What is the advantage that you have that no one else has?

What sets your business apart from your competitors?

Is it your speed, design skills, quality, volume, customer service?

What is your unfair advantage compared to those that you work with?

Not that this should be a "I'm better than my co-workers" kind of attitude. But what are the things that you are uniquely talented at that no one else in the company can provide?

Are you extremely talented at one particular business need?

Do have a special connection with people inside the business or customers?

Are you maximizing your talents and skills?

Are you giving your company everything that you have to offer?

What are you doing to maximize that advantage?

Are you marketing to potential clients with stories of your killer customer support?

Are you letting the world know when your company wins awards or gains other recognition?

Taking inventory of the things that you are uniquely gifted with is a powerful experience. It will motivate you to pursue your passions and greater success will follow when you focus on your unfair advantage.



iPad Pro Hands-On

The release of the iPad Pro is just around the corner and Apple has been doing some "show and tell" with a very select audience. The most obvious target for the iPad Pro is the Enterprise, Artists and Educators. Fraser Speirs co-host of the Out of School Podcast was able to snag an invite to an Apple Special Event where he got some considerable hands-on time with the new device.

On the latest episode Fraiser and Bradley go in-depth about the iPad Pro. It's a really interesting listen. You can find it here.



Put that new AppleTV to work

Since it was a rainy mess we spent most of our weekend in front of the tv watching some of our favorite Halloween movies. This was pretty good timing since the new AppleTV arrived on Friday. There are a lot of cool new features that are available, here's a good overview. The new Siri functionality is great and very intuitive. For me the most exciting thing is the App Store and the ability to build apps for the new AppleTV. After a couple of days the ideas really started to flow and I am excited about the possibilities.


Here are few ideas for some useful apps for construction:

Plans: This is an obvious one. There's something that just feels right about seeing plans rolled out on a big plan table. Sure it's convenient to have them on your iPad also but imagine being about to review the plans on a 50'+ HD TV. This is really exciting to me.

Jobsite Status: What if you could easily tie into your time tracking system and with a glance see everyone who is on the jobsite, what they are currently working on and what's on the docket for the day. Communication and collaboration is so crucial on the jobsite and anything that you can do to bring more transparency to what is happening the better off everyone will be.


Production Dashboard: What are the three or four metrics that mean the most to ensure that production is staying on track? Now imagine that in a few key spots around your facility you could easily monitor these metrics with an AppleTV. Are you ahead of schedule, do you need to investigate why one line is considerably slower than the others? All of this data could be displayed and accessible for everyone to see.

Services Industry

Project Schedule: A client of ours works in industrial services, and they often have 5 to 10 crews working different jobs across the country. They have yet to find a good solution for being able to see company-wide where all of their employees are at any given time and where they are going to be in the next few days. Having a project schedule on an AppleTV where they could navigate and review their teams could be a game-changer for them.

What do you think?

Got any cool AppleTV app ideas?
These are just a few that came to mind over the weekend. There is some great potential in a workplace to expose data that's valuable to every that is currently not easily available. If you are interested in investigating some of these ideas then drop us a line.